Hello everyone, and welcome to the debut of a brand new series called Soccer and Design. With these articles, I'm hoping to do something different: draw attention to the creative designers who work with lower level soccer clubs.
Icarus FC has done work with several lower league clubs, like Gold Coast Inter AFC, and has done plenty of concept work to create a look book of sorts for people interested in what he can do. He graciously shared the work he's done with me to create the New England Soccer League, a hypothetical league of twenty teams based only in New England. This will include logos for each team, and a brief explanation of how he came up with that design. Check it out.
For reference, here is a map of where all the teams in the New England Soccer League are located.